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Consumer Targeting

How to target your consumers and know what they really need from the market?

Customer Reviews

By researching general customer reviews of similar products and

services, you will gain insight about customer preferences.


User Interviews

By interviews and conversations with representative users, we will explore the

characteristics of target users’ buying behaviours, concept preferences and

improvement suggestions.


Quantitative Surveys

Through quantitative surveys, we will understand customer evaluations of your

products. Surveys will include product concept, selling points, price, etc.

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